SupaCell—Australia’s First Circular Economy Insulation

Leading Australia’s circular future with insulation that lowers carbon, reduces waste, and raises the standard for energy-efficient design.

Turning Everyday Waste into High-Performance Insulation

SupaCell transforms everyday kerbside paper, cardboard and household soft plastics into high-performance insulation designed for comfort, safety, and sustainability. Developed with international fibre experts and proudly manufactured in Australia, it delivers superior building performance with a lighter environmental footprint.

SupaCell proves that sustainability and performance can work together. By rethinking waste as a resource, it delivers insulation that’s safer, smarter, and made for a cleaner Australian future.

CAPABILITIES

What SupaCell Can Do

Built for performance and precision, SupaCell combines advanced fibre technology with circular design to deliver insulation that excels in comfort, safety, and sustainability across every type of Australian building.

Each SupaCell batt carries more than performance — it carries purpose. Together, they’re helping Australia move toward cleaner manufacturing, smarter buildings, and a truly circular economy.

SupaCell Applications

SupaCell insulation is built for versatility, designed to perform across a wide range of applications. From residential homes to large commercial projects, it provides sustainable comfort wherever energy efficiency and performance matter most.

Construction & Building

Superior thermal and acoustic insulation for homes and commercial properties

Government Projects

Aligns with sustainability mandates for energy-efficient public infrastructure

Insulation Distributors & Wholesalers

Providing eco-friendly solutions for builders, suppliers and DIY

Large-Scale Developers

BASIX & NABERS-compliant insulation for green building certification

Energy Efficiency Schemes

Supporting state and federal programs for sustainable housing upgrades

SupaCell adapts seamlessly to modern building needs. Its combination of performance, safety, and sustainability makes it an ideal insulation solution for any project committed to reducing environmental impact while improving everyday comfort.

"Supacell has always been more than just a product, it represents the power of possibility."

Jade Nicoll
2025 Hunter Manufacturing Awards
Collaboration & Partnership Award

MANUFACTURE + PROCESS

How SupaCell Is Made

SupaCell turns kerbside paper and post-consumer soft plastics into high-performance insulation through an circular Australian-made process. Advanced nonwoven technology links recycling with manufacturing to create safe, efficient batts for modern buildings.

Kerbside recycling Bins

ADVANCED FEATURES

The SupaCell Process

Kerbside recycling bins

1. Collection

Recyclable paper, cardboard and soft plastics are gathered from local kerbside bins through partners such as IQ Renew and Curby, using existing yellow-lid services.

2. Sorting and preparation

Materials are carefully separated at Materials Recovery Facilities to create a clean, consistent feedstock ready for transformation into insulation.

Hand holding super cell recycled product

3. Advanced processing

Using advanced fibre technology, SupaCell transforms recycled materials into durable insulation batts that deliver strong thermal, acoustic, and fire-safe performance.

Finished Super Cell batts

4. Formation and finishing

Each batt is shaped, quality checked, and prepared for supply to builders, distributors, and developers nationwide.

Installing Super Cell batts into wall cavity

5. Installation

Lightweight, low-dust batts are supplied to builders and distributors nationwide, enabling clean handling and straightforward fitting on site.

Machine outputting super cell batts

6. Circular renewal

At end of life, SupaCell can be reprocessed and remanufactured, supporting a genuine circular model for insulation materials.

SupaCell’s process begins where recycling ends — transforming everyday kerbside materials into high-performance insulation through a circular, Australian-made system that closes the loop from waste to value.

Certified Performance

How to Work with SupaCell

Whether you’re building your dream home, managing a commercial project, or looking to distribute sustainable building materials, SupaCell offers the right partnership for you.

homeowner builder

For Homeowners & Builders

Get expert advice and information about SupaCell for your next project. Our team can help you understand specifications, applications, and availability.

warehouse worker

For Distributors & Wholesalers

Partner with Australia's first circular economy insulation manufacturer. Join us in bringing innovative, sustainable building products to market.

office worker

For Councils & Organizations

Collaborate with us to close the recycling loop and support circular economy innovation. Transform your community's waste into valuable building products.

architect

For Developers & Architects

Specify SupaCell for your BASIX, NABERS, or Green Star projects. We work with development teams to ensure compliance with sustainability requirements.

STRATEGIC PARTNERSHIPS

Leading the Circular Economy Movement

super cell staff winning award

Together, We Can Build a Circular Future

Join SupaCell in transforming waste into value and shaping a cleaner, smarter Australia through sustainable manufacturing and innovation. Every partnership moves us closer to a zero-waste, energy-efficient future.